An established and recognizable online brand for Korean cosmetics is offered for sale, successfully developed on the Bulgarian market since February 2022.
The business is fully operational and includes not only a developed online store, but also an established system with working technical infrastructure, a recognizable brand, customer base, marketing assets, ready-made content, established processes, and developed supplier relationships.
The new owner acquires a business that can be continued immediately.
Suitable for
The business is suitable for:
- an entrepreneur who wants to acquire a ready-made online project;
- a company, physical store, or distributor in the cosmetics sector;
- an importer looking for its own direct-to-consumer online sales channel;
- an influencer or content creator in the beauty and skincare field;
- an owner or administrator of a Facebook group, Instagram, or TikTok profile with an established audience;
- a cosmetologist, dermatologist, makeup artist, or other professional who wants to develop their own online brand.
Included in the sale
Brand and platform
- recognizable trade name;
- own domain;
- developed custom online store;
- mobile-optimized website;
- newly developed logo;
- transitional logo;
- new website design;
- current version of the website.
Digital assets
- Facebook page;
- Instagram profile;
- TikTok profile;
- Viber channel;
- PushAlert subscribers;
- subscriber email database;
- customer database and history of all orders;
- product descriptions, categories, and blog content;
- product, advertising, and educational content;
- ready-made scripts for videos and posts;
- ready-made templates for advertising and informational banners.
Marketing and analytics
- established organic visibility in Google;
- Meta Pixel;
- Google Analytics;
- Google Search Console;
- Google Ads;
- Meta Ads Manager;
- historical advertising data and audiences;
- sales tracking and analytics systems.
Operations
- established supplier relationships;
- CPNP product notifications;
- active virtual POS terminal for online card payments (subject to the servicing bank’s terms);
- active contracts with DHL, Speedy, BOX NOW, and SAMEDAY;
- established process for receiving, processing, invoicing, packing, and tracking orders;
- available warehouse inventory;
- separate domain for future development of a B2B segment;
- developed concept for a loyalty program;
- established affiliate marketing system;
- assistance and training during a pre-agreed transition period.
Included equipment
- professional equipment for creating product and video content (lighting, softbox, and tripod);
- label printer;
- multifunction printer;
- company phone (if desired by the buyer).
Growth potential
The business has significant growth potential through:
- professional SEO optimization;
- expansion of the product portfolio;
- more active email marketing;
- development of video, organic, and UGC content;
- partnerships with influencers;
- scaling advertising campaigns;
- activation of the already established affiliate system;
- development of a B2B segment;
- partnerships with beauty salons, professionals, and retail outlets;
- expansion into new markets.
Reason for sale
The sale is due to a change in the owner’s personal and professional priorities.
Sale price
€72,000
Detailed financial, accounting, technical, and operational information will be provided only to genuinely interested candidates after an initial discussion and, if necessary, after signing a confidentiality agreement.
Transaction structure
The transaction may be structured either as a transfer of all assets required to continue the business or through acquisition of the company. The transaction structure will be determined by mutual agreement between the parties and does not affect the agreed sale price.
Please contact us only in case of serious interest.