Type of Activity
Colorium is a specialized business in the field of wall and floor UV printing, offering decorative and branding solutions for interiors, serving both business and private clients.
Main services include:
UV wall printing on various surfaces
Floor printing and decorative solutions
Interior visual solutions for offices, retail spaces, and public environments
The business works with both end customers and corporate partners.
History and Development
The company was established with the goal of introducing a relatively new technology to the Bulgarian market — direct UV printing on walls and floors.
Over time, numerous projects have been completed, a recognizable brand has been built, and a strong online presence has been developed, generating consistent inquiries.
Location and Operating Model
The business operates mobile, without the need for a physical retail location.
This reduces fixed costs and allows work across different cities and client locations.
Market Position and Competition
The niche of wall UV printing in Bulgaria still has limited competition.
Key competitive advantages include:
Specialized equipment
Branded office in central Sofia
Accumulated know-how
Established brand and portfolio
Active online client acquisition channel
Client Base
The business serves:
Offices and business spaces
Retail stores and commercial properties
Studios and public spaces
Private clients
A significant portion of clients come through online search and social media, ensuring a steady flow of inquiries.
Online Presence and Marketing
The business includes:
Website with organic Google traffic
SEO positioning for niche keywords
Active social media channels
Visual portfolio of completed projects
The online channel shows upward growth potential.
Assets Included in the Sale
The transaction includes:
Two professional wall and floor printing machines
Company vehicle
Website and domain
Social media accounts
Brand and visual identity
Portfolio of completed projects
Technological know-how and operational processes
Business Structure
The business is structured in a way that allows a new owner to take over after a short transition and onboarding period.
Business Advantages
Specialized niche with limited competition
Ability to operate nationwide
Low fixed costs
Established online client acquisition channel
Opportunity to expand service offerings
Growth Opportunities
Potential for:
Expanding into the B2B segment
Partnering with interior design studios and advertising agencies
Increasing production capacity
Scaling digital marketing efforts
Reason for Sale
The business is being sold to allow transition to new projects and to provide an opportunity for a strategic buyer to scale the operation further.