Business Description:
1. Activity Type
Online retail via Etsy in the niche of handmade women’s clothing (linen, cotton, wool). The business serves mainly international customers – USA and EU.
2. Company History
The shop was founded in 2017 and has achieved over 16,000 sales with an excellent reputation (4.7★ rating). All products are well-developed patterns and tested designs with proven demand.
3. Location
The business is fully online. Production can be organized anywhere – in your own workshop or outsourced to external seamstresses.
4. Market Position and Competition
Established position among top sellers in the “linen clothing” category.
Advantage: SEO-optimized 500+ active listings, professional photography, and long-term organic traffic.
Recognizable brand with a loyal customer base and repeat orders.
5. Customer Base
Primarily women aged 25–55 who value sustainable and ethical fashion.
Over 6,900 item “favorites” and more than 3,700 reviews.
Includes Instagram account for the U.S. market and a ready-to-use Shopify website.
6. Financial Profile
2025 Projected Revenue: ~€62,500
Net Profit: ~€18,000–20,000
Profitability (KPI): ~30% (above Etsy niche average of 15–20%)
Monthly expenses: seamstresses, fabrics, shipping, Etsy fees, and ads (~€1,500).
7. Organizational Structure
Currently managed by a single owner.
Production outsourced to external seamstresses (no fixed employees).
Long-term suppliers with no minimum orders. Shipping partner Post One with preferential rates.
8. Advantages and Opportunities
Proven business with consistent sales – no need to start from scratch.
Professional photography, optimized listings, and strong brand positioning.
Growth potential through new collections and expansion to additional platforms (Shopify, TikTok Shop, Amazon Handmade).
9. Reason for Sale
The owner is focusing on new projects and is looking for someone with sewing skills to further develop this proven business.
10. Other
No debts or liabilities.
All assets (Etsy account, Shopify site, Instagram, suppliers, know-how) will be transferred to the buyer.
Training and onboarding period included.
Price:
€25 000